Your child needs Kumon English
The campaign “Your child needs Kumon English” captures a universally recognizable moment: trying to sing an English song without knowing the lyrics. With a humorous approach, we aim to connect with the everyday experiences we have all encountered at some point. Our goal is to revitalize the communication of our client, Kumon, through creativity and humor, in order to increase brand recognition and presence in the market.
To bring this campaign to life, we have utilized artificial intelligence to create striking images of globally renowned artists depicted as children. These images have been employed in various advertising pieces, both in digital content and in outdoor graphics, ensuring a striking and memorable presence across all communication channels.
We know you make up the lyrics of English songs